Performance Marketing Strategist – Freelance (Gaming Publisher Project)
We’re partnering with a world-leading gaming publisher – recognised as one of the best in the industry – to bring in a seasoned Performance Marketing Strategist.
This is a chance to apply your expertise at the heart of the gaming world, shaping performance strategies that will help power campaigns well into 2026.
The Project
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Kick off with a comprehensive audit of MarTech and lead gen pipelines, laying the foundation for long-term success.
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Provide around 25 hours of expert support spread over 3 months, advising and guiding on planning, campaign set-up, and execution.
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Collaborate closely with senior teams in an industry where creativity and innovation meet scale.
What you’ll bring
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Proven global B2B experience with a strong grasp of lead gen ecosystems.
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Expertise in website optimisation, tag management, and analytics (GA4, GTM, conversion tracking).
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Skilled in auditing and fixing tracking infrastructure to ensure accurate, reliable data.
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Experience in channel strategy, media planning, and campaign execution (LinkedIn, Google, programmatic).
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Strong command of ABM campaign design (1-1, 1-few, 1-many).
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A collaborative style, working seamlessly with brand, sales, and service line teams.
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A results-driven mindset, turning insights into clear, actionable recommendations.
Why this role?
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Partner with a top-tier, globally recognised gaming publisher.
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Help shape campaigns in one of the most dynamic and creative industries.
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Flexible, project-based arrangement with high-impact deliverables.
If you’re a strategic, data-led marketer who thrives on delivering results in complex ecosystems, this is your chance to make a mark with one of gaming’s best.
To apply, send your CV/website or portfolio and a short overview of relevant projects.